Saying that the growth of the industry now relies on mobile Internet access, Smart president and chief executive officer Napoleon Nazareno said, “Broadband is the new arena where telcos are engaged in combat.” He adds that apart from having the latest technology, “success requires a superior network because subscribers expect speed, reliability, capacity, and better customer service.”
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PLDT Chairman Manuel Pangilinan, meanwhile, referred to the industry’s state as the “Sputnik Moment”—a phrase used by US President Barack Obama which means a time when companies have to make new investments to be able to move forward. “We cannot be doing more of the same, nor is doing nothing an option. We need to change the game.” Pangilinan said.
As Smart’s latest network technology, “LTE brings with it unlimited potential not just for the industry but for individual Internet users as well,” the company said in a press statement.
“It is an indispensable tool for economic growth given that it is ideal for bringing high-speed, quality Internet to all Filipinos wherever they may be in the archipelago.”
Smart said it is the only telco in the Philippines with a 4G LTE network.
