"We are working to provide one of the most extensive mobile broadband networks in the country today so we can give more Filipinos the opportunity to experience first-hand the benefits of broadband, as many of our subscribers have personally experienced with our service,” Charles Lim, executive vice president and head of Wireless Consumer Business Group at Sun Cellular said in a statement.
Majority of these new areas are in Mindanao where a number of provinces have been added to Sun Broadband’s service areas, including Bukidnon, Lanao del Sur, Maguindanao, Sarangani and North Cotabato.
Sun Broadband has also extended its reach to include areas such as Guimaras, Samar, Masbate, and Siquijor in the Visayas, as well as Camarines Norte, Catanduanes, Mindoro, Romblon, and Sorsogon in Southern Luzon.
Subscribers in the northern part of Luzon will also experience the boost in Sun Broadband’s expanded coverage in 14 more provinces, including Abra, Apayao, Aurora, Ilocos Sur, Isabela, Kalinga, La Union, Mountain Province and Nueva Vizcaya, among others.
The telco’s recent broadband network expansion complements earlier efforts to boost its 3G signal in Mindanao, as well as improve its overall mobile coverage in the Visayas.
“We have seen the importance of broadband Internet in the lives of many Filipinos today as they use this technology to communicate with one another, push for their advocacies through social media, or coordinate relief efforts in times of disasters,” Lim said.
“With our expanded broadband coverage across the country, more Filipinos can count on Sun Broadband to deliver reliable services wherever they are in the Philippines,” he added.
At end-June, Sun Cellular's subscriber base stood at 16.1 million, while its broadband subscribers reached 500,000.
Sun Cellular is the mobile brand of DMPI, a member of the PLDT group.
